Daily mobile internet consumption to touch 79 minutes by 2021: Study

Television continues to engage consumers globally, including India, but the mobile internet is set to set to witness higher consumption per person on a daily basis. Indians spend an average of 144 minutes daily watching television, up from 140 minutes in 2013, according to a media consumption forecast by media agency Zenith. However, the growth in the time spent on the internet is the highest with media consumption on mobile internet going up from 9.4 minutes daily in 2013 to 54 minutes this year. According to the estimates, the time…

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