Here’s the key to social media marketing for real estate agents and LOs

Most real estate and mortgage professionals agree that creating content and using social media is vital to reaching customers and referral partners in today’s market.   As important as it is, many of them still find it overwhelming. Social media is often romanticized as a magic bullet, and when the luster wears off and the work begins, many are left frustrated.   I get a lot of feedback about the frustration that comes from not knowing what kind of content to create, finding the time to create it, and deciding…

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