Apple 

Apple’s holiday quarter hit market share hard, but still second-largest smartphone producer

The iPhone XR and the iPhone XS Max, launched just before the fourth quarter. Apple’s holiday quarter results revealed iPhone revenue was down 15 percent compared to last year, but unit figures were not provided by the company under its new reporting policy. According to data produced by Gartner, the number of units did go down but at a lower percentage of 11.8 percent, which is believed to be the worst quarterly decline for the company since the first quarter of 2016.  Gartner claims iPhone unit sales reached 64.5 million in the quarter, down from…

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Apple 

Apple has made some big changes in recent months – here’s a look at the top new hires and moves you might have missed

For Apple, 2019 is already shaping up to be a year marked by change. Following the company’s announcement in November that it would no longer break out iPhone unit sales in earnings reports, the firm is making several key leadership changes as it prioritizes other emerging product segments like digital services, artificial intelligence and autonomous vehicles, which The Wall Street Journaloutlined in a report on Monday. The changes are likely part of an ongoing effort by Apple to reduce its reliance on the iPhone as it grapples with plummeting smartphone sales. Here’s a look at…

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Apple 

Healthcare tech firm Epic Systems says it won’t consider any Apple buyout offer

“We’re not going to do that,” Judy Faulkner told Healthcare IT News at a conference earlier this week. “It was just very gratifying that not a single health system contacted us about it and said they were worried. They all said they laughed.” The executive was responding to CNBC “Mad Money” host Jim Cramer, who argued that Apple should buy Epic since it sells medical record software to major U.S. hospitals. Apple launched a Health Records feature in March 2018, allowing encrypted patient data to be saved in the iOS Health app for quick access…

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Apple 

Warren Buffett reduced stake in Apple at end of 2018

Legendary investor Warren Buffett reduced his position in Apple to 249.6 million shares as of Dec. 31, with the reporting period ending just days before the tech giant announced it would miss first quarter revenue guidance due to sluggish iPhone sales. The “Oracle of Omaha” divulged the figure in a Schedule 13-F issued to the U.S. Securities and Exchange Commission on Thursday. A separate 13-G, mandatory for parties who own more than 5 percent of a public company’s outstanding stock, notes Buffett’s Berkshire Hathaway holds shared voting power in Apple amounting…

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Apple 

Apple’s New iPhones Have A Nasty Surprise

Speaking to official accessory makers, acclaimed Japanese tech site Macotakara has revealed Apple will ignore recent pledges about valueand once again ship all its new 2019 iPhones (dubbed ‘iPhone 11’) with cost-saving slow 5W chargers. Moreover, upgrading to new iPhones to fast chargers will remain eye-wateringly expensive. The reason for this is a one-two punch of stubborn inactivity. Firstly, Apple will continue to ship not only slow chargers with new iPhones but slow charging USB-A cables as well. This means owners will need to buy both the 18W charger ($30) and one-metre USB-C…

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Apple 

Apple names first head of marketing for augmented reality

Apple veteran Frank Casanova was recently named senior director of worldwide product marketing for augmented reality, the company’s first such position related to the burgeoning AR field. Casanova has been serving in the newly created post for less than a month, according to his LinkedIn profile. The position, officially referenced as Senior Director, Worldwide Product Marketing, is “responsible for all aspects of Product Marketing for Apple’s Augmented Reality initiative,” the profile reads. A longtime Apple executive, Casanova first joined the company in 1997 as senior director of MacOS X Graphics, Audio…

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Apple 

Apple’s Trying to Push iPhone Upgrades — and That’s OK!

Apple‘s (NASDAQ:AAPL) iPhone business is experiencing some turbulence from a number of factors, including lengthening smartphone upgrade cycles, trade tensions between the U.S. and China, and the company’s temporary low-cost iPhone battery-replacement program.  Now, according to a new report from Bloomberg, Apple has apparently “asked retail employees to promote new iPhones using methods not seen before.”  IMAGE SOURCE: APPLE. Here’s how Bloomberg described those efforts: Technicians were told to push iPhone upgrades to consumers with out-of-warranty devices. Senior sales staff had to make sure other retail workers were suggesting upgrades, and easels offering generous…

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Apple 

Apple Loop: Classic iPhone Returns To Save Apple, AirPods 2’s Healthy Bonus, iPhone’s Sneaky Secret

Taking a look back at another week of news and headlines from Cupertino, this week’s Apple Loop includes a classic iPhone going back on sale, new iPhone features leak, FaceTime security addressed, a sneaky 5G secret, new health features for AirPods 2, iPad special offers, and saying goodbye to an Apple executive. Apple Loop is here to remind you of a few of the very many discussions that have happened around Apple over the last seven days (and you can read my weekly digest of Android news here on Forbes).…

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Apple 

Apple Leak Reveals Shock New iPhone Release

While Apple AAPL -1.88% has a history of leaking new iPhones, but now leaks outside the company’s control have revealed two shock iPhone releases are coming as soon as next month… The (almost infallible) German site WinFuture breaks this news, reporting multiple new iPhone models are being widely reported in the supply chain of German retailers. But it’s not what you think. Apple iPhone XI conceptCONCEPT CREATOR WinFuture explains that Apple is modifying both the iPhone 7 and iPhone 8 to such an extent that they require specific new model numbers, such as ‘MN482ZD’ and ‘MQ6K2ZD’. But…

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Apple 

Apple can reach $1 trillion again if it launches a “media bundle” in 2019, says Morgan Stanley

As Apple rebounds from its first earnings call predicated with a guidance revision in 16 years, many analysts remain skeptical of the company’s ability to regain its trillion-dollar status. Morgan Stanley analyst Katy Huberty, however, offers a different take, via CNBC.  Huberty believes that if Apple successfully launches a so called “media bundle” in 2019, comprised of music, television streaming and a Texture news subscription, the company will see significant growth as the bank currently targets AAPL’s 12 month share price at $211. For reference, AAPL closed at just over $166 on Friday with a $785 billion market cap.…

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